Mina Finery

About Mina Finery

Category: Fashion Agency

Mina Finery is an Australian made and owned women’s fashion label. We are inspired by the beauty of women and what makes them extraordinary. We construct garments that compliment that femininity and grace. Our vision is to create investment pieces that are timeless and effortless. We want our garments to be reliable wardrobe staples that are well-loved, well-worn, mended and passed down. We have a love for unique prints that incorporate our founder and creative directors’ heritage and passions. We are a passionate slow fashion brand that only produces a very limited quantity of garments and ranges per year to avoid contributing to overconsumption and overproduction. In everything we create we are inspired by and remember our founders’ late mother; Emina - from which our label name is derived, who was the epitome of femininity. In fashion, she valued good quality & long-lasting pieces and in life she radiated love and sweetness which we hope translates in our business.